AutoSimatic
AUTOSIMATIC is a national leader in the field of industrial automation, representing some of the sector's main brands, such as Siemens. To meet the demands of a complex and highly technical B2B operation, Basicamente developed a customized B2B digital platform , fully integrated with the PHC ERP system .
The goal was to create a digital ecosystem capable of supporting large volumes of data, automating business processes, and offering an efficient experience for both sales teams and corporate clients.
The challenge: scaling technical catalogs and B2B processes.
AUTOSIMATIC needed a solution capable of managing a technical catalog with over 500,000 active references , ensuring performance, search speed, and data integrity.
Beyond the complexity of the catalog, it was essential to create an advanced B2B experience, with prices, discounts, and commercial terms customized for each client , as well as quotes, orders, and sales cycle tracking, all synchronized in real time with the PHC ERP system.
The solution: a tailored B2B platform with ERP integration.
A Basicamente developed a complex, custom-built B2B platform , designed from the ground up for industrial operations with large volumes of data and advanced business rules.
The solution was designed based on efficiency-oriented UX/UI , with prototyping in Figma , ensuring clear, fast, and intuitive navigation even in highly technical catalogs.
Full integration with the PHC ERP system ensures bidirectional synchronization of products, inventory, prices, current accounts, and documents, eliminating redundancies and guaranteeing that data is always up-to-date between systems.
- Full integration with PHC ERP — products, inventory, prices, and documents.
- Dedicated area for salespeople with account management and history.
- Budget and order management with approval workflows.
- Prices and discounts customized for each customer.
- Order tracking and transaction history.
- Architecture prepared for more than 500,000 active SKUs .
Results: operational efficiency and digital scale
The new B2B platform enabled AUTOSIMATIC to scale its digital operation, significantly reducing the response time of sales teams and increasing the autonomy of business clients.
Direct integration with the PHC ERP system ensures real-time synchronized data , eliminating manual errors and guaranteeing complete control over catalog, prices, and order cycle.
Technologies and deliverables
- Performance-oriented UX/UI design in Figma .
- PHC ERP integration with bidirectional synchronization.
- A customized B2B platform for clients and sales teams.
- Integrated management of budgets and orders.
- Order tracking and after-sales service.
How we help B2B companies digitize operations.
At Basicamente, we develop tailor-made B2B e-commerce solutions and digital platforms integrated with ERP for companies operating in complex industrial contexts.
If your business needs to automate processes and scale B2B sales with complete control, contact us through our Contact page. You can also explore other projects in our Portfolio .